Verb Exchange Inc. Launches New Facebook Page and Twitter Feed For Tabrio
Vancouver, BC, Canada – July 24, 2008 – Verb Exchange, Inc. (TSX:V‐VEI) a leader in digital media, today announced the official launch of the Tabrio Facebook ‘fan page’. As part of an ongoing effort to integrate social media into the product marketing plan, Tabrio ‘Fans’ will get an up-close look at Tabrio while also being able to interact directly with the development and marketing teams to improve and understand the product. Verb Exchange also launched their twitter.com news feed for fans and users of Tabrio. Now you can ‘follow’ Tabrio as they tweet their latest updates. Leveraging the quick message impact of micro-blogging, Tabrio ‘tweets’ will update users and investors alike with up-to-the-minute insights into the day-to-day news and information coming from the company’s head office in Vancouver, BC.
Tabrio’s social media links:
Tabrio Facebook Page: http://www.facebook.com/home.php?#/pages/Tabrio/13483136331 Tabrio Twitter.com Feed: http://twitter.com/tabrio
The Tabrio Facebook page allows Tabrio to communicate with their users and ‘fans’ on Facebook, and to engage a conversation about the product itself. Facebook is the perfect forum to talk about digital media and get valuable feedback from Tabrio users. Through the Facebook page, users can show their support by ‘becoming a fan’ (which fuels viral growth), writing on the ‘Wall’, and other interactions that automatically generate News Feed stories that promote the product to a mass web audience.
Tabrio runs on all major equipment brands and does not require any special headsets for use. Every user receives a $5 USD credit, the equivalent of approximately 100 international minutes or 100 global text messages.
“Our Facebook page is the first phase in an ongoing strategy to harness the viral potential of social media. The potential to promote the product and interact with our users on a more credible level are among our core objectives,” said Christopher Bennett, Public Relations for Verb Exchange Inc.
“Beyond just Facebook pages solutions, I’m anxious to incorporate Facebook Beacon with Facebook Social Ads and Insights into our strategy. Our users and future users are spread across many different demographic areas. Facebook provides the ideal platform for us to communicate with them,” said Tabrio Communications Inc. Director, Operations Christine Kovacs.
About Tabrio
Tabrio is a personal communications service developed by Tabrio Communications, Inc. a wholly‐owned subsidiary of Verb Exchange, Inc. Tabrio provides global users with low cost, crystal clear long distance calling, two‐way text messaging and easy contact management. Tabrio runs on existing equipment, and does not require a special phone or headset. Every user receives a $5 US credit following account creation, and pays only for the minutes they use. For advertisers, proprietary advertising and analytics technologies ensure precisely targeted campaigns to Tabrio users based on detailed geographic, demographic and psychographic profiles. For more information and to download Tabrio visit www.tabrio.com.
About Verb Exchange
Verb Exchange (TSX‐V:VEI) is defining the next generation of mobile and online communications for consumers and advertisers. A leading digital media company, Verb Exchange delivers international connectivity with its telecom‐grade carrier services, and is revolutionizing global communication with the introduction of Tabrio, a personal communication service for low cost, high quality long distance voice calling and text messaging. Proprietary advertising and analytics platform ensures precisely targeted campaigns to Tabrio users based on detailed geographic, demographic and psychographic profiles.
In 2007, Verb Exchange was recognized as Canada's #1 technology company by Backbone Magazine, and by BIV Magazine as first on its list of Top 100 Fastest Growing Companies in BC. For more information, see www.verbx.com.
Statements included in this announcement, including statements concerning our plans, intentions and expectations, which are not historical in nature are intended to be, and are hereby identified as, "forward‐looking statements" for purposes of the safe harbor provided by Section 21E of the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Forward‐looking statements may be identified by words including "anticipates", "believes", "intends", "estimates", "expects" and similar expressions. The company cautions readers that forward‐looking statements, including without limitation those relating to the company's future operations and business prospects, are subject to certain risks and uncertainties that could cause actual results to differ materially from those indicated in the forward‐looking statements.
Investor Relations Contact
Arlen Hansen
+1 866.568.9528
arlen@kincommunications.com
Media Relations Contact
Christopher I. Bennett
Manager, PR and Corporate Communications
Verb Exchange, Inc.
+1 866.824.2273
christopher@verbx.com
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